Possessing deep passion in helping others in need and lifting them up from the sorrows of despair and darkness.

To bring authentic, wholesome faith-based books and films to the world; by promoting truth, love and humanitarianism.

To effectively expose the “unfruitful works of darkness” by shining the light of the gospel courageously, boldly and without denominational religion.

To be strongly driven by the needs of the lost and be compelled into action, in a manner that protects human dignity.

To maintain a manner of excellence, by keeping core values of human welfare, social goodness, kindness and benevolence; through storylines pertaining to fiction and nonfiction as well.